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We are long past the point where agency owners can succeed through sales skills alone. Of course, sales are still essential for survival. But as a business owner and agency leader, you must have your finger on the pulse of the entire organization. You must monitor every aspect of the business, from sales and service to leadership and business operations and finance. This requires a much more diverse set of skills and knowledge. In short, you must possess business acumen.

#PracticeManagement #BusinessAcumen KorsgadenInsights.com

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